In December of 2015, a little over a year after appearing on Shark Tank, Roominate was acquired by Wisconsin-based toy company Playmaker (formerly Patch Products) for an undisclosed amount.ĭeveloped by founder Dave Hegarty, Fixed was the mobile parking app that helped drivers fight their parking tickets. With Cuban’s help, Roominate hit 800 Walmart stores across the country, boosting sales up to $4.5 million. While the Sharks were impressed with the product, it was ultimately Mark Cuban that jumped on the opportunity to buy in, giving the two what they were asking for on the contingency that his daughters became part of the project and Brooks and Chen their mentors. Before appearing on Shark Tank, Roominate already had $1.7 million in sales and was set to be going into Toys R Us and Radio Shack stores across the country, bumping their projected sales up to $5 million that year.īrooks and Chen came to Shark Tank looking for $500,000 for 5% of the company. Originally funded by Kickstarter, founders Alice Brooks and Bettina Chen quickly used their degrees in mechanical engineering to produce a toy designed to empower young girls. Girls design and build their own dollhouse, complete with working lights, fans, and even elevators.
Roommate is an innovative do-it-yourself dollhouse building kit designed to get girls interested in science while having fun doing so.
Entrepreneurs: Alice Brooks And Bettina Chen
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